Crowdsourcing and Crowdfunding Explained

A short animated film by, narrated by’s Founder, Carl Esposti, describing the four different ways Crowdsourcing works and the five different categories of things you can do with crowdsourcing.

See how to tap the power of the crowd for creative projects (Crowd Creativity), to collect and organize knowledge (Distributed Knowledge), how to use the crowd to develop and test new ideas (Open Innovation), to access an on-demand scalable workforce (Cloud Labor) and how to use the crowd to raise capital (Crowdfunding). Also, there are tools you can use to help you with your crowdsourcing initiatives.

Thanks to the participating Crowdsourcing Service Providers for supporting this project:

CrowdEngineering: Distributed Knowledge

RocketHub: Crowdfunding

Lionbridge, Amazon Mechanical Turk, 10EQS: Cloud Labor

Innocentive: Open Innovation

GeniusRocket, 99Designs: Crowd Creativity

SmartSheet, CrowdControl, Spigit, Brightidea: Tools

Italian version –

Spanish version –


Теплица социальных технологий

Образовательный некоммерческий проект для гражданских активистов и IT-специалистах о технологиях, которые меняют мир

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